Centaurify aims to create a better and more delightful experience for the live concert lovers.

About

As a member at Flair Digital, we were privileged to collaborate with Centaurify to create a brand new fresh-looking website design for their NFT marketplace. Our main focus was to create an eye-catching, fully responsive website that would attract investors and provide a seamless user experience.

The collaborative effort between our team and Centaurify was truly remarkable, with everyone working in unison to achieve common goals. The result was a website that showcases the unique identity of Centaurify and a marketplace that provides a seamless and secure user experience.

Goal

My goal was to research existing NFT marketplaces, thoroughly examine user experiences, and identify any usability problems or pain points faced by users. The goal was to gain valuable insights into the challenges users encounter when navigating NFT marketplaces. I then leveraged this knowledge to design a new NFT marketplace website that addresses these issues, with a focus on creating a user-friendly interface, intuitive navigation, and an engaging overall experience for users.

By solving these problematic points, my goal was to create a seamless and enjoyable experience for users in the NFT marketplace, ultimately enhancing their overall satisfaction and engagement with the platform.

Process

I started by conducting in-depth research on the target audience, understanding their preferences, and keeping in mind the unique nature of NFTs and ticketing in the digital world.

Next, I created low-fidelity wireframes and user flow maps to establish the website's structure and layout, ensuring a seamless user experience. Collaboration with the client was crucial throughout the process, as we worked together to refine the design, incorporating feedback and iterating on the initial concepts. I paid attention to details such as responsive design, accessibility, and user-friendly navigation to ensure a positive experience for users across different devices.

I also established a design system that maintained consistency in colors, typography, and other design elements, creating a cohesive and polished website. The end result was a visually appealing website that not only met the client's goals but also resonated with the target audience, contributing to increased engagement, conversions, and the overall success of the NFT marketplace and ticketing system.

Solution

The website design was carefully crafted to provide a seamless user experience, with a visually appealing layout, intuitive navigation, and engaging visuals that showcased the NFTs and ticketing offerings. We incorporated modern design trends and responsive design to ensure a seamless experience across different devices.

To maintain consistency and scalability, we established a design system that served as a foundation for the website's visual elements. This included defining the brand guidelines, design principles, and component libraries that facilitated efficient design iterations and updates in the future.

The result was a visually stunning and user-friendly website that conveyed the unique value proposition of the NFT marketplace and ticketing system, creating a memorable experience for users and contributing to increased engagement and conversions.

Results

The new website features a sleek and modern design that reflects the cutting-edge nature of the NFT marketplace. The intuitive interface makes it easy for users to navigate the site and access the features they need, whether it's buying, selling, or trading NFTs, or purchasing tickets for exclusive events.

But it wasn't just about the looks - our team also focused on ensuring that the website is user-friendly and accessible to a wide range of users, from experienced crypto enthusiasts to newcomers to the NFT space.

Team

The strength of the team is each individual member. The strength of each member is the team.

Gintaras Elmonas (Product Designer)
Pijus Aleksandravičius (Product Designer)
Rytis Jonikas (Illustrator)
Andstudio (Branding)
Martynas Šileikis (Project Manager)
Erikas Raščius (Web Developer)